Bob Isherwood is a worldwide creative director he was at Saatchi and Saatchi for twenty- two years. There he helped establish a company and turn it into something bigger then it was. They have a few things that they (the company) believe in and run their company from. “Most companies have a mission statement. We don’t. Instead, we have a Purpose, with these components:
Our Inspirational Dream: To be revered as the hothouse for world changing ideas that creates sustainable growth for clients.
Our Focus: To fill the world with Love marks.
Our Spirit: One Team, One Dream – Nothing is Impossible.” They say nothing is impossible, they think about things that some people think are impossible and they find a way by bending the rules and going into the dark grey areas where people are afraid to go. They have a special relationship with their clients and they believe that that is the only way that they can really express their client through their product. Half of the time that Isherwood was working there he spent his time with the “reinvention” of the company. After 12 years of that he thought that he needed to reinvent himself to have “more than one life at a time”. Isherwood has received awards for World Changing Ideas, and is chairman of the Worldwide Creative Board, among his other achievements.
Saatchi and Saatchi has honored him and think of him as one of the most inspirational person they could find in this new world of ideas and creativity, they found the right person to really lift up the company and they will truly miss him, his inspiration and ideas.
Our Inspirational Dream: To be revered as the hothouse for world changing ideas that creates sustainable growth for clients.
Our Focus: To fill the world with Love marks.
Our Spirit: One Team, One Dream – Nothing is Impossible.” They say nothing is impossible, they think about things that some people think are impossible and they find a way by bending the rules and going into the dark grey areas where people are afraid to go. They have a special relationship with their clients and they believe that that is the only way that they can really express their client through their product. Half of the time that Isherwood was working there he spent his time with the “reinvention” of the company. After 12 years of that he thought that he needed to reinvent himself to have “more than one life at a time”. Isherwood has received awards for World Changing Ideas, and is chairman of the Worldwide Creative Board, among his other achievements.
Saatchi and Saatchi has honored him and think of him as one of the most inspirational person they could find in this new world of ideas and creativity, they found the right person to really lift up the company and they will truly miss him, his inspiration and ideas.
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